A global entertainment powerhouse was looking at highlighting the Ultimate Princess Celebration campaign through an influencer engagement campaign that brings awareness to the messaging of Courage+Kindness.
Influencers were briefed to select a Disney Princess who most resonated with them. Heartfelt messages were created by actress Linda Mtoba, radio presenter Melanie Bala, former Miss South Africa Tansey Coetzee, content creator Nonkululeko Mthimkulu and mom blogger Mari-Louise Candiotes.